Technical SEO refers to the optimization of a website’s technical elements to enhance its search engine visibility and user experience.
The task also involves:
and other technical aspects that impact search engine rankings.
Tropicon’s team of SEO experts helps search engine crawlers understand and index a website’s content effectively, which can lead to improved search visibility and increased organic traffic.
By studying and analyzing technical SEO issues, website owners can ensure their website is accessible, user-friendly, and optimized for search engines, which can help improve their online presence and achieve their business goals.
That’s the thing—Technical SEO is a critical aspect of optimizing a website for search engines.
Our team at Tropicon focuses on the technical elements of a website, such as the structure, code, and performance that impact its search engine visibility and ranking.
Without technical SEO, a website may struggle to rank high in search engine results pages, which can lead to low organic traffic and poor user engagement.
That said, we ensure that a website is technically optimized, it becomes more visible to search engines, easier to crawl and index, and provides a better user experience.
Without technical SEO, a website may struggle to achieve high search engine rankings and attract organic traffic.
Because this task heavily involves optimizing a website’s technical infrastructure and code to make it easier for search engines to crawl and index the site, neglect can truly affect your business.
Without these optimizations, search engines may have difficulty understanding the content and relevance of the website, resulting in lower rankings and less visibility in search results. This can have a significant impact on the website’s overall success and ability to attract visitors and convert them into customers or clients.
Duplicate content can harm your website’s SEO by causing confusion for search engines that can, in turn, ultimately decrease the relevance of your pages.
To prevent duplicate content issues, we use canonical tags to indicate the preferred version of a page and avoid using boilerplate text across multiple pages.
We will regularly monitor your site for duplicate content issues using tools like Copyscape or Siteliner, and take steps to address any problems that arise to maintain strong SEO performance.
Having years of experience in the SEO industry, we have become adept in optimizing the many technical aspects of a website to make it more search engine-friendly, which can include improving site speed.
One key aspect of technical SEO that can improve site speed is optimizing website code, such as reducing unnecessary code and minimizing the size of files to make them load faster.
Our SEO team will also optimize website architecture and navigation, which can make it easier for search engines to crawl and index the website, reducing load times.
Tropicon Agency strictly implements Technical SEO best practices such as optimizing images, minimize CSS and JavaScript, and using a content delivery network (CDN) can also help to improve site speed and performance, ultimately resulting in a better user experience and higher search engine rankings.
Technical SEO deals with optimizing individual web pages, website speed, implementing schema markup, ensuring proper URL structure, and fixing broken links for better visibility in search results.
On the other hand, On-page SEO focuses on content optimization, keyword research, and meta tag optimization to make a website more relevant to users and search engines.
And lastly Off-page SEO involves building backlinks and improving website authority through social media engagement, content marketing, and other tactics that are not directly related to the website’s technical setup or on-page optimization.
While all three types of SEO are important for a successful search engine optimization strategy, technical SEO forms the foundation of a website’s search engine visibility and is essential for achieving and maintaining high rankings in search results.
The timeline for seeing results from Technical SEO services can vary depending on factors such as the current state of the website and the scope of the changes made. However, it’s common to start seeing improvements within a few weeks to a few months.
